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Improve your Freestyle speed

in 8-weeks

or get a full refund

Unlock new speed in the water with a step-by-step program that shows you exactly which parts of your stroke to focus on to swim faster.

100% Money

back guarantee

30-day risk

free trial

Limited

time offer

PLEASE NOTE:

This course is for swimmers who can confidently swim at least 400m already who want a structured way to improve every aspect of their freestyle stroke to swim faster.

Improve your Freestyle speed

in 8-weeks

or get a full refund

Unlock new speed in the water with a step-by-step program that shows you exactly which parts of your stroke to focus on to swim faster.

100% Money

back guarantee

30-day risk

free trial

Limited

time offer

PLEASE NOTE:

This course is for swimmers who can confidently swim at least 400m already who want a structured way to improve every aspect of their freestyle stroke to swim faster.

0 + years

National Coaching

5000 +

Swimmers Coached

800 +

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1,000+ Happy Customers

“This is pure gold. I fancy myself as a reasonably advanced swimmer and have studied the sport for some time. Thanks for this inspiring course"

This is pure gold…Carlo Pagni

“Wow..this has made a huge improvement for me! The course made me feel like I was gliding through the water and not fighting it.....finally!!!”

Gliding through the water and not fighting it…Frank Kienle

“My feeling in the water really developed. My 'normal' pace seems much more sustainable now, I feel more relaxed and am I am not afraid doing harder efforts"

I’ve taken 6 seconds off my 100'sOke Büll

WHAT IF I TOLD YOU THAT IN JUST WEEKS, YOU COULD SWIM FASTER THAN EVER BEFORE?

What if you had a competitive edge to climb higher in race rankings or set the pace in triathlons and Ironman races?

Or perhaps, relish the satisfaction of consistently beating your personal best times in the pool?

To swim faster freestyle, it’s all possible with the right adjustments to your stroke.

But before we dive into that, let me share this: after coaching 6,000+ swimmers, I’ve learned speed is more than just rankings and PRs.

Your ability to glide through the water effortlessly and swiftly impacts your enjoyment and fulfillment.

Instead of feeling like you’re dragging yourself through the water, imagine it feeling more like a graceful dance.

Contrary to popular belief, swimming faster doesn’t mean working harder or adding countless extra hours in the water.

Here’s the secret: the extra speed you desire is already within your existing technique, just waiting to be unlocked with the right changes. But…

WHAT YOU'VE ALREADY FIGURED OUT IS THAT YOUR TECHNIQUE HAS MANY MOVING PARTS THAT CAN IMPACT YOUR SPEED.

Whether you’ve swum for a year or a lifetime, you might relate to:

Hitting a plateau where your speed and times won't budge, affecting your enjoyment.
Getting out of breath without getting any faster when you push your speed.
Envying swimmers who effortlessly outpace you with seemingly half the effort.
Feeling overwhelmed by information overload on technique from online sources.
Spending hours training, yet seeing minimal improvement in speed.

More than anything else… you just wish you had someone who would give you straight-to-the-point guidance for swimming Well, you know what? You are in the right place because…

IF YOU'RE COMMITTED TO SWIMMING FASTER FREESTYLE…

I’LL SHARE MY STEP-BY-STEP SPEED PROTOCOL THAT’S PROVEN EFFECTIVE FOR SWIMMERS AT ALL LEVELS, FROM RECREATIONAL TO NATIONAL.

For those with goals of swimming faster, I’ll show you:

The specific aspects of your technique to focus on for immediate speed improvements.
The secret to maintaining a clear swimmer's mind, eliminating overthinking.
Optimal workouts and drills to make speed a natural part of your stroke.
Methods to increase power without raising effort levels, enabling faster and longer swims.
Immediate actions to optimize your water positioning for enhanced propulsion.

The specific aspects of your technique to focus on for immediate speed improvements.
The secret to maintaining a clear swimmer's mind, eliminating overthinking.
Optimal workouts and drills to make speed a natural part of your stroke.
Methods to increase power without raising effort levels, enabling faster and longer swims.
Immediate actions to optimize your water positioning for enhanced propulsion.

With my speed protocol, students often boost their speeds by up to 20 seconds/100m in just a few weeks.

Play

The Future is Here! 💙

Customers have reported:

Keeping or even SETTING the pace and feeling strong in an open water event…
Easily shaving time off Personal Records to prove something to themselves…
Sprinting out of the water ahead of the pack in a triathlon or Ironman…
Winning or placing consistently at Masters events…

OVER THE COURSE OF JUST 8 WEEKS…

YOU’LL UNLOCK RESERVES OF SPEED THAT ARE JUST BELOW
THE SURFACE OF YOUR CURRENT FREESTYLE TECHNIQUE

The 8-Week Faster Freestyle Course follows a simple week-by-week format for easy and effective learning.

Every week provides clear expectations, actionable steps, and tracking methods for visible progress.

Here’s how I’ll guide you to become a faster swimmer in just weeks:

Week 1

BREATHING AND RELAXATION

In-depth Breathing & Relaxation Video Lesson with Brenton Ford
My 2-Part “Relaxation System” for staying composed in the water
Controlled Breathing 101
Advanced breathing techniques
5-Part Warm Up Drill Plan (inc. explainer videos)
3x Comprehensive Breathing & Relaxation Workouts

Week 2

POSTURE, HEAD POSITION AND KICK (& ATTITUDE!)

In-depth Posture, Head Position and Kick Video Lesson with Brenton Ford
My “3 Cues for Proud Posture”
Head position 101
Developing a highly effective kick to propel yourself forward
5-Part Warm Up Drill Plan (inc. explainer videos)
3x Comprehensive Posture, Head Position and Kick Workouts

WEEK 3

BALANCE, ALIGNMENT & HAND POSITION

In-depth Balance, Alignment & Hand Position
Video Lesson with Brenton Ford
Mastering the “3 H’s” Behind Supreme Balance
My Easy to Adopt “Train Track” Body
Alignment Method
My “3-Point Hand Position” Technique for
Optimal Hand Position
5-Part Warm Up Drill Plan (inc. explainer videos)
3x Comprehensive Balance, Alignment & Hand Position Workouts

WEEK 4

ROTATION, RECOVERY AND ENTRY

In-depth Rotation, Recovery and Entry Video Lesson with
Brenton Ford
The 2-Step Shoulder Rotation Technique Used by Elite Swimmers
The “Piece of String” Trick that Makes it Getting the Correct
Recovery Easy
How to Enter the Water to Assertively Propel Yourself Forward
4-Part Warm Up Drill Plan (inc. explainer videos)
3x Comprehensive Rotation, Recovery and Entry Workouts

WEEK 5

THE CATCH

In-depth Catch Video Lesson with Brenton Ford
Demystifying the Catch in Two Easy-To-Learn Steps
My “Big Paddle” Tactic for Generating Powerful Propulsion
How to Use the Catch as Your “Setup Phase” To Power the
Rest of Your Stroke
4-Part Warm Up Drill Plan (inc. explainer videos)
3x Catch Workouts

WEEK 6

THE POWER DIAMOND

In-depth Power Diamond Video Lesson with Brenton Ford
A 3-Point Checklist for Achieving the Power Diamond
How to Engage Your Stronger Back & Shoulder Muscles
My “Surface Area Maximizer” Method for Maximum Propulsion
4-Part Warm Up Drill Plan (inc. explainer videos)
3x Power Diamond Workouts

WEEK 7

KICK TIMING & TYPE (AND “THE SERAPE EFFECT”)

In-depth Kick Timing and Type Video Lesson with Brenton Ford
“The Serape Effect” that Creates Power Like an Elastic Band Snapping Back
Mastering the Right Kick Timing
The 3 Must-Know Kick Types (and When to Use Them)
4-Part Warm Up Drill Plan (inc. explainer videos)
3x Kick Timing & Type Workouts

WEEK 8

STROKE RATE

In-depth Kick Timing and Type Video Lesson with Brenton Ford
The 3 Keys to Increase Your Stroke Rate Without “Spinning
Your Wheels”
How to Find Your Stroke “Sweet Spot” for Every Distance
Stroke Rate Ramp Test Calculator for Calculating Your Best Stroke Rate
4-Part Warm Up Drill Plan (inc. explainer videos)
3x Kick Stroke Rate Workouts

In-depth Breathing & Relaxation Video Lesson with Brenton Ford
My 2-Part “Relaxation System” for staying composed in the water
Controlled Breathing 101
Advanced breathing techniques
5-Part Warm Up Drill Plan (inc. explainer videos)
3x Comprehensive Breathing & Relaxation Workouts

WEEK 1

BREATHING AND RELAXATION

In-depth Breathing & Relaxation Video Lesson with Brenton Ford
My 2-Part “Relaxation System” for staying composed in the water
Controlled Breathing 101
Advanced breathing techniques
5-Part Warm Up Drill Plan (inc. explainer videos)
3x Comprehensive Breathing & Relaxation Workouts

As you can see, I’ll guide you through absolutely everything you need to do to start swimming faster…

…IF YOU SIMPLY FOLLOW THE STEPS THAT I GIVE YOU, YOU’LL SHAVE SECONDS (EVEN MINUTES) OFF YOUR PRS JUST WEEKS FROM NOW…

PLUS, GET DIRECT ACCESS TO ME IN THE PRIVATE MEMBERS’ AREA FOR QUESTIONS.

100% ONLINE AND ON DEMAND LEARNING

With the 8-Week Faster Freestyle Course, swimming coaching has never been more convenient or effective. Access all the video lessons, training drills and workouts on your schedule at your local pool via your smartphone, tablet or laptop.

SO, JUST TO SUM IT UP, HERE’S EVERYTHING YOU WILL GET WHEN YOU JOIN TODAY…

Brenton Ford

Head Coach of Effortless Swimming

WHY LISTEN TO ME ABOUT SWIMMING FASTER?

I’m Brenton, Head Coach of Effortless Swimming, with 20 years of experience coaching over 6,000 swimmers at all levels. Whether you’re a recreational swimmer, Master, triathlete, or open water enthusiast, the desire to swim faster is universal.

The joy of effortless speed in the water is unmatched, and I’ve been helping people achieve it for two decades. The techniques, workouts, and drills I’ll share have powered swimmers to national championships, including my own victories.

Whether your goal is competitive racing or beating your personal best, the methods I teach are proven. If you’re ready to swim faster than ever, I look forward to welcoming you inside the 8-Week Faster Freestyle Members’ Area.

National Masters Coach of the year (2012)
National Finalist in (200 IM/400 IM/200 Breaststroke)
Winner of 5x Founders Trophies at the Master's National Championships
Age group record holder for Ironman New Zealand swim leg (47:01)
Coaching and competing at a national level for 17 years

I KNOW WHAT YOU MAY BE THINKING…

“I HAVE NO GROUP TO TRAIN WITH…”

No worries! Whether solo or in a group, this program is equally effective.

I’ll provide weekly workouts for easy solo sessions in your local pool, ensuring accessibility for all.

“I’M ALREADY A STRONG SWIMMER, I’M NOT SURE THIS PROGRAM WILL MAKE ME ANY FASTER…”

I’ve designed this program so that even the most experienced swimmer can use it to swim faster.

The lessons can be applied to match your current speed and experience, so you can optimize all aspects of your technique to unlock speed. Remember… even Olympic Gold Medallists can find more speed – and if they can, so can you!

I KNOW WHAT YOU MAY BE THINKING…

“I HAVE NO GROUP TO TRAIN WITH…”

No worries! Whether solo or in a group, this program is equally effective.

I’ll provide weekly workouts for easy solo sessions in your local pool, ensuring accessibility for all.

“I’M ALREADY A STRONG SWIMMER, I’M NOT SURE THIS PROGRAM WILL MAKE ME ANY FASTER…”

I’ve designed this program so that even the most experienced swimmer can use it to swim faster.

The lessons can be applied to match your current speed and experience, so you can optimize all aspects of your technique to unlock speed. Remember… even Olympic Gold Medallists can find more speed – and if they can, so can you!

“I’M SUPER BUSY, I DON’T THINK I HAVE TIME TO FOLLOW A COACHING PROGRAM…”

No worries! I designed this course to be 100% on demand.

In a perfect world, it’s best to do it all in one go from week one to eight. But if life gets in the way for a day here or there, don’t sweat it! Simply jump back in where you left off once your schedule frees up. Do it on your schedule at your own pace.

“I’M SUPER BUSY, I DON’T THINK I HAVE TIME TO FOLLOW A COACHING PROGRAM…”

No worries! I designed this course to be 100% on demand.

In a perfect world, it’s best to do it all in one go from week one to eight. But if life gets in the way for a day here or there, don’t sweat it! Simply jump back in where you left off once your schedule frees up. Do it on your schedule at your own pace.

WHAT WOULD THIS MEAN FOR YOUR TIME IN THE WATER?

If you could…

…Keep or even SET the pace and feel strong in an open water event…
…Or sprint out of the water ahead of the pack in a triathlon or Iron Man…
…Or win or place consistently at Masters events…
…Or simply shave time off your PRs to prove something to yourself…

What would this mean for the enjoyment and fulfilment you get from swimming?

All this is not only possible for your swimming, but achievable just weeks from now.

Get started today and start swimming faster within weeks.

WHAT WOULD THIS MEAN FOR YOUR TIME IN THE WATER?

If you could…

…Keep or even SET the pace and feel strong in an open water event…
…Or sprint out of the water ahead of the pack in a triathlon or Iron Man…
…Or win or place consistently at Masters events…
…Or simply shave time off your PRs to prove something to yourself…

What would this mean for the enjoyment and fulfilment you get from swimming?

All this is not only possible for your swimming, but achievable just weeks from now.

Get started today and start swimming faster within weeks.

FREQUENTLY ASKED Questions

What level of swimmers is this program for?

The 8-Week Faster Freestyle Course is designed for more experienced swimmers who can swim at least 400m freestyle. Many swimmers in the program compete in Masters, triathlons or open water events, while others simply want to swim faster recreationally.

Do I have to complete all 8 weeks in one go with no breaks?

Ideally, you will complete the program from start to finish in 8 weeks. But I understand life can sometimes get in the way of your best intentions. That’s why the program is on-demand so you can pause and come back to lessons as your schedule allows.

Can I go back and complete the course more than once?

Yes, once you join you have lifetime access to the course! And the great thing about it is that it can continue to unlock new speed in your stroke by rewatching the lessons to refresh your memory after completing it the first time

If I have questions about the lessons or need guidance, can I talk to you?

Yes! You can ask questions and comment on lessons inside the Members’ Area and I will respond directly to you.

Can I do the program at my local pool?

Yes. You can do the program at a pool that is most convenient for you.

Do you cater for other languages?

Yes! We have English, Italian and Spanish subtitles for each video inside the course.

How do I access the program lessons?

Once you complete payment, you will be provided immediate online access to the program lessons and private Members’ Area

How does payment work for the program?

When you join today, you will be charged a one-time fee of $79 and gain instant access to the program. There are no ongoing payments.

If I decide the program isn’t right for me, can I get my money back?

Yes, we offer a 30-day, 100% money back guarantee. If you aren’t swimming faster, after following the program, you can reach out to our team and request a refund.

I have questions. Is there someone I can speak with to get more information about this video analysis?

Yes, of course! You can reach out to me and my team on 1300755088 or contact us here.

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1,000+ Happy Customers

Improve your Freestyle speed

in 8-weeks

or get a full refund

100% Money

30-day risk

Limited

PLEASE NOTE:

1,000+ Happy Customers

Improve your Freestyle speed

in 8-weeks

or get a full refund

100% Money

30-day risk

Limited

PLEASE NOTE:

This is the heading

FEATURED IN:

1,000+ Happy Customers

WHAT IF I TOLD YOU THAT IN JUST WEEKS, YOU COULD SWIM FASTER THAN EVER BEFORE?

WHAT YOU'VE ALREADY FIGURED OUT IS THAT YOUR TECHNIQUE HAS MANY MOVING PARTS THAT CAN IMPACT YOUR SPEED.

IF YOU'RE COMMITTED TO SWIMMING FASTER FREESTYLE…

The Future is Here! 💙

OVER THE COURSE OF JUST 8 WEEKS…

Week 1

BREATHING AND RELAXATION

Week 2

POSTURE, HEAD POSITION AND KICK (& ATTITUDE!)

WEEK 3

BALANCE, ALIGNMENT & HAND POSITION

WEEK 4

ROTATION, RECOVERY AND ENTRY

WEEK 5

THE CATCH

WEEK 6

THE POWER DIAMOND

WEEK 7

KICK TIMING & TYPE (AND “THE SERAPE EFFECT”)

WEEK 8

STROKE RATE

WEEK 1

IMPORTANT:

Brenton Ford

Head Coach of Effortless Swimming

START YOUR 14-DAY FREE TRIAL TODAY

Alex McFadyen

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